Crisps producer teams up with Ryanair

Blue and yellow boxes of crisps against blue background, held by hand.

Artisan potato snacks will now be served on flights while on-pack promotion gives chance to win gift card.

ARTISAN crisp producer and potato farm, Fairfields Farm, has entered a partnership with airline group Ryanair which will see the brand’s hand-cooked Sea Salted and Cheese & Onion flavour crisps being available to purchase on all Ryanair flights across Europe.

To celebrate the partnership, Fairfields Farm launched a ‘winning ticket’ promotion between January and April whereby 50 tickets were hidden in selected Fairfields Farm’s crisp boxes and could be redeemed for a €100 Ryanair gift card.

Fairfields Co-founder Robert Strathern said: “This is a hugely exciting partnership for Fairfields Farm. To see our crisps served to Ryanair passengers all over Europe is a fantastic milestone for our independent family business. We’re proud to share our product with such a wide audience.”

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British Potato Review
Potato Review reports on new developments in all areas of crop production, storage, handling and packing, as well as scientific, technological and machinery innovations in the UK and overseas. We also keep readers abreast of consumer trends and legislation changes impacting on the industry.
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