Joining forces to extend choice and reach

THREE Spanish producers have joined forces, enabling them to offer a wider range of potato products while expanding their geographical reach.

Leonese company Patatas Hijolusa, Vitorian Natuber and Alicante-based Agrícola Villena have now created Somos Hijolusa.

Established family business Patatas Hijolusa is recognised as the leader in Spain’s quality fresh potato market in terms of kilos marketed and turnover, having been operating for more than 50 years, while Natuber (Transformados de Patata de Álava), founded in 1997, offers fresh potatoes already washed, peeled, cut and packaged. They have joined up with Agrícola Villena which is a leader in the cultivation, processing and marketing of carrots, leeks, celery, parsnip, cabbage, turnip, swede, stew packages and carrot sticks.

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